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Internet Marketing

Search engines are becoming more complex with ranking algorithms constantly changing. Ensure you stay ahead of the game with Americorp International Group.

Search Engine Optimization

The SEO experts at Americorp maintain one main goal, keeping you at the head of search engine rankings. Years ago, a company could establish the “set it and forget it” mentality and still have success. Winning SEO strategies developed by Americorp are long-term, begin at project inception, and are threaded through every component of your website; delivering the highest possible SEO results. A basic outline of our procedure includes:

  • Researching and implementing the most important, influential, and strategic keywords or phrases that boost your brand to the front of search engine pages. Specifically, those closest to your preferred demographic.
  • Leverage the best practices for site URL formatting from Metadata and page titles to cross-browser compatible code.
  • Embed Microdata to enable search engines to understand and analyze your website content.
  • Develop link building programs that will improve your site’s popularity.
  • Monitor and adjust tactics consistently to keep your rankings at the top.

Pay Per Click (PPC)

Pay Per Click campaigns are often deceiving in that they are not as effective as the data suggests. Americorp International Group offers an ongoing detailed analysis regarding the performance and effectiveness of your pay per click campaign and search engine marketing. Our team consistently reviews your account’s progress and performance to make sure that strategic recommendations are implemented at useful times, enhancing it with tactics such as:

  • Retargeting

    This involves getting your advertisement placed in front of the audience who visited your website but left without completing an intended action or purchase.

  • Contextual Advertising

    This involves boosting your search engine paid search advertisements via optimized website content.

  • Product Feeds

    We position your website to be found with top shopping search engines enabling shoppers to find you and the specific products they are searching for. Examples include Google Shopping, NexTag, PriceGrabber and several others.

  • Video Ads

    This is a more recent offering from Google. Video ads are small mini-commercials that are embedded as display advertisements.

Taking a closer look at your website PPC campaign is one of the greatest methods of visualizing your keyword performance, testing marketing strategies, and studying prospective market segments. Americorp International Group integrates lessons learned from our PPC strategies into your site to boost search engine performance as well as into your non-internet programs with the goal in mind to grab your prospects attention.

Social Media Marketing

From content creation and strategic management, we help our clients define and recognize their social media objectives. Our integrated campaign management services maintain and execute social media marketing efforts in line with traditional online marketing campaigns. Our support spans across several social media platforms such as Facebook, Twitter, Google+, Youtube, LinkedIn, Blogger, and more.

We develop successful social media strategies using our 4-step marketing process:

  • Identifying A Target Audience
  • Leveraging the Right Social Media Channels
  • Composing Intriguing/Engaging Content
  • Monitor and Analyze Activity

Website Marketing Analysis

We help our clientele in building new highways and paving roads to have an aesthetic and practical website. Examining and monitoring traffic to your site provides insight into your company’s online infrastructure. This analytical data is especially helpful when considering spending and returns on investments. Using analytical tools, we determine what’s working, why it’s working, and how it can be improved to even greater heights. At Americorp International Group, we understand the value of back-end data analysis and recognize efficient ways to utilize that data to retrieve the highest return on investment.

The Importance Of Website Analyzation.

There comes a time when businesses need to take an in-depth look at their marketing strategies. While it’s important to measure progress, it is crucial that one asks some fundamental questions: What is working, what isn’t, and why? Are the strategies building any relationships? Are any genuine leads attained?

Americorp International Group can troubleshoot your plans and propose what to do next. Let us help you determine the progress of your Internet Marketing strategy and whether it’s reaching your audience and attaining your goals.